AEC Sessions

Autodesk Training
/ U.S. CAD

Archway/Bentley Sessions

The National BIM Conference

National Specifiers Conference

S*P*E*C*S

Special Invitation from Dana K. "Deke" Smith, FAIA


Gold Sponsor

Autodesk

Silver Sponsor

US CAD


The National BIM Conference

In Cooperation with:

BuildingSmart

USCS

SCIP

S*P*E*C*S

Selling Products Effectively to Construction Specifiers™ : The Green Edition

Tuesday, May 20th
Time: 9am-4pm

Presented by: Chusid Associates
Endorsed by: Los Angeles Chapter of Construction Specification Professionals and SCIP

Who should attend: Building and construction product manufacturers and their sales and marketing teams.

Unlock the profit potential of getting into an architect’s, engineer’s, or building owner’s specifications!

  • Gain the tools needed to guard against - or make – substitutions
  • Learn how to turn design professionals into allies and customers
  • Special emphasis on green and sustainable products and various product certification/rating systems

More than two thousand building product sales and marketing professionals have already benefited from Chusid Associates insights into the specification selling process. Stressing a consultative selling approach and the importance of relationships, Chusid demystifies the specification process and will cover:

  • What makes a product green.
  • Marketing your product using green rating systems.
  • Walking the Talk – Greening your own operations
  • CSI’s GreenFormat and other emerging marketing tools.
  • Can “Carbon Neutral” be a part of your product features and benefits.

For more information on Chusid Associates: www.chusid.com